Last Wednesday, the Montreal Museum of Fine Arts was awarded the Prix Distinction 2020 in the category of “museum Institution’’. The jury emphasized the outstanding international impact of the exhibition Thierry Mugler: Couturissime, which enhanced the reputation of Montreal. Each year this prize, awarded by Tourisme Montréal, singles out a museum that has implemented an innovative strategy and has helped to make the city more widely known as a major tourist destination tour. The prize-giving ceremony took place on March 11 at the Montreal Science Centre.
From left to right: Manuela Goya, Vice-President, Development Destination and Public Affairs; Patricia Lachance, Press Officer, MMFA; Yves Lalumière, President and Chief Executive Officer, Tourisme Montréal; and Pascale Chassé, Director of Communications, MMFA.